The decision of whether to make your site free or subscription-based will depend on your business goals and target audience.

Here are some factors to consider when deciding whether to make your site free or subscription-based:

1. Revenue model: If you want to generate revenue from your site, a subscription model may be more suitable. This is because subscribers are willing to pay for access to premium content or services. On the other hand, if you want to generate revenue through advertising or sponsorships, a free site may be a better option.
2. Target audience: Consider the needs and preferences of your target audience. For example, if your site offers specialized content that is not widely available elsewhere, a subscription model may be more suitable. On the other hand, if your site offers general information that is widely available elsewhere, a free model may be more appropriate.
3. Competition: Consider the competition in your industry. If other sites in your industry are using a subscription model, it may be necessary to adopt a similar model in order to remain competitive. On the other hand, if other sites in your industry are using a free model, it may be more difficult to convince users to pay for access to your site.

Ultimately, the decision of whether to make your site free or subscription-based will depend on your specific business goals and target audience. It may be helpful to conduct market research and consider the needs and preferences of your target audience before making a decision.